Who we are

We’re a tight-knit team of data-driven creative collaborators. We’re passionate about the heartbeat of your brand. We were born to make your business look good.

At BuzzPop, we’re motivated by delivering measurable results and successful outcomes. But we’re about more than the end game. We’re about how incredible it feels when someone actually gets you. When you’ve got experts on your side. When you can focus on your top priorities, because your marketing and digital is all taken care of.

What we stand for

We know you have a busy life beyond the office. We know you want to work with passionate, ethical, experienced creatives who understand you and get things done. We know you want a seamless extension of your team who are in this for the long haul and treat your marketing and digital needs like their own.

What do we stand for?
Your vision. Your mission. You.

We believe in flexibility, integrity, transparency, and creativity. We believe in self-belief, self-care and self-development. We believe in working hard, playing hard and the power of a perfect cup of coffee.
At BuzzPop, your success is our success. Let’s make it happen.

Meet the team

BuzzPop Brands is a highly experienced, multi-faceted marketing and digital agency specialising in B2B and B2C brand marketing.

Kate Ware
Founder & Principal Strategist

Kate Ware is a senior digital marketing, social media and branding professional who’s been treading the boards of social media since it hit Australian shores in 2007. Founding BuzzPop Brands in 2014, Kate’s vision was to create a scalable agency that acts as a seamless extension of her clients to help them create exciting, cohesive and successful brands.
Kate takes a strategic brand approach to marketing and social media by building strong foundations for her clients’ brands through watertight strategy, best practice implementation and ongoing support. With a keen eye for data analysis, Kate responds creatively to the story the metrics share. For her, this is the beauty of digital marketing.
Kate’s and her team have been behind the keyboard for her fair share of digital crises, including the now infamous 2016 #censusfail. Because of her extensive experience, Kate’s clients love knowing their business is in experienced and trusted hands.
Kate is a past President of the Victorian chapter of the International Association of Business Communicators (IABC) and currently administrates the ‘Australian Social Media Jobs’ and ‘Australian LinkedIn Community Managers’ groups on Facebook.
When she’s not ticking ‘taste all of the gins’ off her bucket list and having complete WhatsApp conversations using only gifs (text her and see if it’s legit), Kate’s probably hanging with her young family, snuggling her lovable and energetic Spoodle, Lucy, running the Barwon River or planning her next travel adventure.

Esther Kelleher
Senior Marketing Consultant

Esther Kelleher has 15 years of experience across retail and consumer industries in both Australian and international markets. She has a broad marketing skillset spanning brand strategy, creative campaign development, building omnichannel campaigns, partnerships (C2B and B2B), CRM and social media plans, PR and events.
Esther has established herself as a strategic marketer with vast experience in localisation and global expansion plans and partnerships. With a track record for leading and developing high-performing teams, she thrives on leadership opportunities and works collaboratively with both internal and external stakeholders to make marketing and business plans succeed.
Esther has worked with some of Australia’s most iconic and innovative retail brands, such as Sportsgirl, Mimco, Gorman and Etsy.com. Her experience at etsy.com led to consulting creative entrepreneurs and start-up businesses in building growth strategies and acquisition marketing plans.
Esther has a passion project, PL Collective, a minimalist jewellery label. She is plant-obsessed, happiest by the beach or outdoors, and often busy wrangling three little people.

Myles Harris
Paid Media Specialist

Myles Harris comes from a data and business intelligence background in the automotive industry, where he combined many datasets to plan parts sales campaigns and dealer networks.
Myles has been advertising on Facebook since 2012. In 2013, he started his own business advertising on Facebook, Google, Linkedin and now TikTok.
Throughout his career, Myles has acquired vast amounts of knowledge on how people use Facebook and how Facebook works as part of a successful digital and marketing strategy.
Myles provides paid strategy to the BuzzPop Brands team to ensure successful campaign outcomes for all clients.

Sarah Maul
Social Media Specialist

Sarah has over 5 years experience in the digital and social media marketing industry. She is creative and highly motivated with a passion for design and creating engaging stories for brands online. Sarah’s agency background has allowed her to gain great experience with a number of brands, developing campaigns both nationally and internationally. She is a passionate forward thinker who is dedicated to using the power of digital and social media to create a positive impact. We are thrilled to have her as part of the BuzzPop Brands team.

Digital Marketing Assistant

Ellie Bright is BuzzPop Brands’ Digital Marketing Assistant. She works on content creation, management, and reporting for social media channels. This includes the job of community manager, ensuring all comments, messages, tagged images, and stories are answered and reposted in a timely manner.
With a background in public relations and marketing, Ellie has always had a passion for digital marketing, being able to reach people through social media channels, and building relationships online.
Ellie is also experienced in account management, ensuring the process for clients is as seamless as possible and all goals and KPIs are maintained and met in a timely and efficient manner.